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Cookies Policy

This Cookie Policy explains how Fj Estate ApS uses cookies and similar technologies on this website. It also explains your choices and how to manage cookie preferences.

Read the Privacy Policy

This Cookie Policy supplements our Privacy Policy and focuses on cookies, pixel tags, and similar technologies that may store or access information on your device. Cookies help the site function, help us understand how content is used, and (if you choose) help measure advertising performance. Fj Estate ApS is based in Denmark and provides education and professional development programs available throughout Canada.

What Cookies Are

Cookies are small text files stored on your device by a website. They can be set by us (first-party cookies) or by third parties that provide services we use (third-party cookies). Cookies can be session cookies, which are removed when you close your browser, or persistent cookies, which remain until they expire or you delete them.

In addition to cookies, some technologies behave like cookies even if they do not store a traditional cookie file. Examples include pixel tags (also called tracking pixels) and server-side event calls. These technologies can be used to understand visits, attribute conversions, and reduce fraud. Where required by law, we use consent controls before enabling non-essential tracking.

Cookie Lifespan and Origin

  • Session cookies last only for the duration of your browser session.
  • Persistent cookies remain until they reach their expiration date or are deleted.
  • First-party cookies are set by this website.
  • Third-party cookies are set by service providers (for example, analytics or advertising platforms) when those tools are active.

Cookie Categories We Use

We group cookies into three categories. You can manage your preferences at any time using the cookie controls available through the footer link “Manage cookie preferences” or the button at the top of this page.

1) Essential Cookies (Always Active)

Essential cookies are required for the website to function and cannot be switched off through our preference panel. They support basic features such as maintaining a site session, remembering cookie consent choices, and enabling security protections. Without these cookies, the site may not work reliably.

2) Analytics Cookies (Consent Required)

Analytics cookies help us understand how visitors use the site, such as which pages are visited most often and how visitors move through the website. We use this information to improve clarity, navigation, and content structure. Where used, analytics activates only after you give consent. We use Google Analytics 4 with IP anonymization where supported. Analytics data retention is typically 14 months.

3) Marketing Cookies (Consent Required)

Marketing cookies help measure the effectiveness of advertising and support remarketing. They may be used to attribute conversions (for example, a contact request submission) and to build audiences that show Fj Estate ApS information to people who may be interested in education and professional development programs. Marketing cookies activate only after you give consent.

Cookie Table

The table below lists common cookies associated with these categories. Some third-party cookie names (such as the Google Analytics property suffix) may vary depending on configuration.

Name Purpose Category Type Retention
_site_session Site session continuity Essential First-party Session
cookie_consent Stores your consent choice Essential First-party 12 months
_ga GA4 user identifier Analytics Third-party 2 years
_ga_XXXXXXXXXX GA4 session state (10-char GA4 ID) Analytics Third-party 2 years
_gcl_au Google Ads conversion linker Marketing Third-party 90 days
_fbp Meta Pixel browser identifier Marketing Third-party 90 days
_fbc Meta Pixel click identifier Marketing Third-party 90 days

Third-Party Providers

Depending on your consent choices and the tools enabled on the site, the following providers may set or read cookies:

  • Google LLC (Google Analytics 4, Google Ads, Tag Manager) for analytics and advertising measurement.
  • Meta Platforms, Inc. (Meta Pixel and related conversion measurement tools) for marketing attribution and remarketing.
  • Cloudflare (security and performance) for protective functions that may rely on technical identifiers.

We do not permit these providers to use site data for their own independent commercial purposes. If third-party tools are used, they are configured to support the website and its measurement needs.

How to Manage Cookies

You can control non-essential cookies in three ways:

  • Use our consent controls: open the cookie banner or the preferences modal using the footer link “Manage cookie preferences.”
  • Browser controls: most browsers let you delete or block cookies in settings. If you block all cookies, some site functions may not work.
  • Provider controls: tools offered by major platforms can limit measurement and personalization.

Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in technologies, legal requirements, or how the website operates. When updates are material, we will post a prominent notice on the website. The most recent version is always available on this page.

Contact

If you have questions about cookies or consent controls, contact:

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Educational services for professional development purposes. No guaranteed outcomes.